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How many university marketers and recruiters today are confident that they know just how to engage best with Gen Z?
In our world of information overload, high school students (AKA digital natives) are bombarded with a daily barrage of texts, instant messages, videos, Snaps, and tweets from friends, family, influencers, and every type of advertiser under the sun.
So what does this mean for university recruiting professionals trying to break through all this noise and connect with potential students? What are international students really looking for in their college application experience?
To find out, we went directly to the source - members of the Cialfo Student Advisory Board. The board is composed of students who have either started or will soon be starting on their individual college application journeys. We launched the Student Advisory Board in 2021 as a way to build a student community that we could learn from in real-time. These student advisors represent countries spanning the globe, including: India, Taiwan, South Korea, Turkey, Singapore, the Philippines, Japan, and Malaysia.
To find out what today’s student expects from university recruiters, we recently asked Student Advisory Board members to share their thoughts on the following topics:
We’ve compiled their insights into a snack-sized infographic that offers valuable tips for cutting through the digital clutter and building authentic relationships with international students.
Download it here to see if your current university recruiting strategy is designed to meet students’ expectations.
Images: Polina Tankilevitch, Pexels
Find out more about how Cialfo supports applications to all Australian universities, while giving you a fee waiver on your first application.
Join the Cialfo Community for full access to expert insights, past webinars and up-to-date tips on the college admissions process.
Virtual student engagement events have evolved since the start of the pandemic, with learning and audience feedback driving new and innovative approaches.
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Demonstrated interest from students is playing an increasingly significant role in admissions decisions. In a virtual or hybrid world, how do universities gauge interest?
